Hello guys. Google has revealed their performance stats for the first time. Discover the impressive results achieved by the Google Display Network and YouTube. Interesting stats and case studies: http://www.google.co.uk/intl/en/adwords/watchthisspace
Coming off a phenomenal year, Facebook is close to narrowing the gap with Google when it comes to public sentiment, but is not quite there yet, according to research from YouGov’s BrandIndex. The company, which polls 5,000 people per day online, found that Facebook currently has a “Buzz Score” of 31.3 vs. 39 for Google. [...]
We’re still digesting the bombshell announcement that Google co-founder Larry Page is replacing Eric Schmidt as CEO. The change, effective April 4, will take Larry Page to the top while Eric Schmidt will take on the role of executive chairman. At the same time, co-founder Sergey Brin will be stepping down as president of technology and [...]
Google is preparing to launch Google Offers, the search giant’s Groupon competitor, Mashable has learned. One of our sources has sent us a confidential fact sheet straight from the Googleplex about the company’s new group buying service. “Google Offers is a new product to help potential customers and clientele find great deals in their area through [...]
Hey guys, here is an interresting article we’ve found on Anil Dash’s blog. Is Google really getting less useful?… Noticing a pattern here? Paul Kedrosky, Dishwashers, and How Google Eats Its Own Tail: Google has become a snake that too readily consumes its own keyword tail. Identify some words that show up in profitable searches [...]
Today Google is giving users even more tools for finding and understanding their website’s visitor stats. The company has just announced they’re opening a full App Gallery for Google Analytics. Currently, the gallery holds 32 applications, with more on the way. Developers can submit their apps online, of course. Apps are available in 12 categories, including business [...]
Google has rolled out its behavioural targeting service, called its Remarketing Programme, to all AdWords advertisers after a year of trials. It will allow any advertisers using the Google Content Network, including YouTube, to target previous visitors to their sites to entice them back. Google first announced the beta of Remarketing last March, alongside Interest-Category [...]
Google Predicts Mobile Ad Rates Will Top PC Ad Rates, Will Make Bank Either Way In a briefing, Google Engineering Vice President Vic Gundotra sounded off on the importance of mobile to Google’s future success, saying “Google has bet big on mobile.” And when Google bets big, you can bet advertisements are somehow involved. Ad [...]
Google may have finally figured out social media, even if there have been some major slip-ups in the way. The implications of that realization could dramatically change social media as a tool and as an industry. On Tuesday, February 9th, Google launched Buzz for Gmail, a service for sharing thoughts, multimedia, and your social media [...]
